From Power2go to Power2impact
The New Year, the new name
From the beginning Power2go was created as the leading Powerbank Rental Service for its users in Barcelona. Whilst it is still an important part of the core business, the time has come to progress to the next stage of the development of the company. It starts with the new name, that more accurately reflects the brand values, the services offered and the stature in the business to business environment. That is why at the very beginning of 2020 Power2go has officially changed its name to Power2impact.
The new brand Power2impact launches a new chapter of the company’s growth. In 2020 Power2impact doesn’t only offer portable chargers that help people stay connected. Each Power2impact battery station has a LCD Screen. And these screens offer great opportunities for Digital Out Of Home (DOOH) advertising. Brands, advertising agencies and local companies can reach their target group using the screens that are located at prime locations.
Alexander Vasilevich, CMO at Power2impact explains why the new name better represents the Company activities. “We want to help our partners to IMPACT their brand visibility, to attract more clients and to promote their (new) products and services on the advertising screens of the battery stations. How? By placing video advertising on our screens at more than 100 prime locations in Barcelona. Apart from building Europe’s biggest power banks rental stations network, we are also becoming one of the most notable players at DOOH (Digital out of Home) advertising market. Thanks to the fact that our stations are located at frequently visited spots like bars, restaurants, hotels, supermarkets and co-working spaces, we can offer affordable access to indoor advertising to small and medium businesses, startups, and big brands. Our team is really optimistic and enthusiastic about the change.”
Partner for biggest events
With the new name, Power2impact also shares their plans to become an official advertising and charging partner of the biggest events in Barcelona and in Europe. Of course, for clients and regular users of the portable batteries the service will not change. Not only will it continue, but Power2impact also wants to build on it even further. In 2020 the number of battery stations will only grow and offer people the opportunity to charge their smartphones on the go at even more places. This also offers companies more prime locations to show their commercials.
For Power2impact, 2020 is the year of change and growth, the year to make an impact! More information about the new services and opportunities for companies interested to become an advertising partner can be found at www. power2impact.com.
Please note that this is a name change and rebranding only, our legal company Power2go S.L will not change.